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The future of clothing is Bryt!

By Sj.Cliff
The future of clothing is Bryt!

Bryt launches on Kickstarter Tuesday 14th April - aiming to create smiles and make the world a little Bryt-er!

So what’s Bryt all about?

As you can tell by the name, Bryt is all about the colour! The company aims to be the first brand that only produces bright clothes. They thrive on the fact that the style isn’t for everyone – but it’s what they’re good at and they’re hitting it hard.


“The fashion industry is creating trend after trend to satisfy the insecurity of blending in. That’s why Bryt wants to create a trend to stand out, to cause happiness, to create change and be the catalyst to a brighter future. Who said that couldn’t look good and be fun!”

James Foster, Founder

What products will we see?

Bryt’s starting off super simple on Kickstarter by launching a collection of socks.

The 9 patterns will hit Kickstarter to showcase what these guys can do. Made with UK produced long, narrow, combed cotton fibres - these items not only boast an impressive appearance but impeccable quality.

What’s next?

If their target of £20,000 is exceeded, the Bryt team plan on expanding their sock range to a collection of 25 men’s and women’s designs, as well as underwear!

But that’s not where the Bryt ideas stop. Ready to go into production, 100’s of bold and creative designs are waiting. We’re excited to see what else the designers are giving the neon treatment!

As Bryts founder James Foster says, “Be bright. Be Bold and create change.”

Will you be rocking neon brights? Let us know:


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